Twilight Photography - Why add twilight photography to your property listing
Should you use twilight photography for your property?
In most cases regarding real estate property listings, we say yes and for some good reasoning.
Ask yourself what is your real estate photography trying to achieve? It's more than information. It is about capturing interest and creating a sense of value to the potential buyer.
Twilight photos look different and will keep a potential buyer on a listing. Twilight photography can add a sense of prestige to a property's appearance,
We know of a Sydney real estate agency that decided to test the difference between daytime professional photography and professional twilight photography. The result was undeniably in favor of using twilight photography for a property listing.
This property was tracking at about 1,000 views in one week with about 10 call-ins. Then the main photo was changed to the twilight photo the next week (nothing else). Guess what? Views normally drop off as the weeks go by and they actually picked up by approximately 50% to 1,500 views and 15 call-ins in a week when inquiries traditionally drops off.
So that’s 50% more people who viewed the property, and 50% more people who contacted the selling agent to find out more about it. We believe twilight photography will benefit most properties and their listings. Many properties can benefit from twilight photography whether they are luxury designers homes or smaller older homes. In some cases, twilight photography of a property may be beneficial if the property has poor street appeal in daylight. Speak to John about your situation and whether twilight property photography will be a good fit for you.
What about Twilight Photography for other marketing purposes?
We provide Twilight Property Photography for a range of clients, not just house sellers. Commercial real estate agents and sellers will find out twilight property photography useful for marketing. Architects, Home Builders, Landscape designers, Pool Builders, Outdoor area designers and even some Interior Designers engage our services to create Twilight Photography of their housing and building creations and products.
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